{"product_id":"9780062273062","title":"Jab, Jab, Jab, Right Hook : How to Tell Your Story in a Noisy Social World","description":"\u003cp\u003eWhen managers and marketers outline their social media strategies, they often plan for the right hook - their next highly anticipated sale or campaign that's going to put the competition out for the count. Right hooks, after all, convert traffic to sales. This book offers a blueprint to social media marketing strategies that really works.\u003c\/p\u003e","brand":"Harper Business","offers":[{"title":"Default Title","offer_id":49751454122232,"sku":"EB_BM0800_B10-01_SYDNEY","price":39.98,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/8208\/6904\/files\/9780062273062-1.jpg?v=1783575815","url":"https:\/\/kinokuniya.com.au\/ja\/products\/9780062273062","provider":"Books Kinokuniya Australia","version":"1.0","type":"link"}