{"product_id":"9780761908180","title":"The Focus Group Guidebook (Focus Group Kit) \u003c1\u003e","description":"\u003cp\u003eProviding a general introduction to focus group research, this title includes the appropriate reasons for using focus groups and what you can expect to accomplish with them. It provides a brief history of focus groups, a discussion of when to use focus groups and why, and several brief case studies illustrating different uses of focus groups.\u003c\/p\u003e","brand":"Sage","offers":[{"title":"Default Title","offer_id":49691595047160,"sku":"00000_00000_00000_00000","price":205.62,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/8208\/6904\/files\/9780761908180-1.jpg?v=1783611789","url":"https:\/\/kinokuniya.com.au\/ja\/products\/9780761908180","provider":"Books Kinokuniya Australia","version":"1.0","type":"link"}