{"product_id":"9780789036902","title":"Concise Encyclopedia of Professional Services Marketing","description":"\u003cp\u003eConcise Encyclopedia of Professional Services Marketing provides readers with a detailed account of the concepts and strategies necessary to successfully market professional services--including dozens of essay-length articles and detailed expositions of the theories and techniques necessary to formulating and executing a successful marketing plan.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":49637606129912,"sku":"00000_00000_00000_00000","price":458.24,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/8208\/6904\/files\/9780789036902-1.jpg?v=1783613848","url":"https:\/\/kinokuniya.com.au\/ja\/products\/9780789036902","provider":"Books Kinokuniya Australia","version":"1.0","type":"link"}