{"product_id":"9780133506976","title":"Preparing Effective Business Plans : An Entrepreneurial Approach (2ND)","description":"\u003cp\u003eFor undergraduate and graduate courses in entrepreneurship\u003c\/p\u003e\n\n\u003cp\u003e  \u003c\/p\u003e\n\n\u003cp\u003e This book is for the future entrepreneur who wants to understand the critical issues and feasibility of developing a business venture, while developing an extensive business plan.\u003c\/p\u003e\n\n\u003cp\u003e  \u003c\/p\u003e\n\n\u003cp\u003e Teaching and Learning Experience\u003c\/p\u003e\n\n\u003cp\u003e This text will provide a better teaching and learning experience—for you and your students. Here's how: \u003c\/p\u003e\n\n\u003cp\u003e  \u003c\/p\u003e\n\n\u003cp\u003e \u003c\/p\u003e\n\n\u003cp\u003eFocus on the \"Front End\" of the Entrepreneurial Process: The entrepreneurial process is discussed and defined as part of the comprehensive business plan process. \n\u003cbr\u003eGive Students a Solid Point of Reference: A business plan, for a fictitious company name Prime Adult Fitness, is built throughout the course of the book. \n\u003cbr\u003ePresent Special Insights on Presenting and Writing a Business Plan: The book provides tips and suggesting for presenting a business plan with confidence and pose and includes a 12 slide PowerPoint with suggestions on what to include on each slide.\u003c\/p\u003e","brand":"Pearson","offers":[{"title":"Default Title","offer_id":49756318073080,"sku":"00000_00000_00000_00000","price":234.98,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/8208\/6904\/files\/9780133506976-1.jpg?v=1783577823","url":"https:\/\/kinokuniya.com.au\/products\/9780133506976","provider":"Books Kinokuniya Australia","version":"1.0","type":"link"}