{"product_id":"9780803218949","title":"Frantic Francis : How One Coach's Madness Changed Football","description":"\u003cp\u003eTells the little-known story of the man who forever changed the way football is played - and whose coaching lineage can be traced to such current names as Bill Walsh, Al Davis, and Mike Holmgren. Frantic Francis offers an unforgettable portrait of an eccentric character whose speedy, deceptive, and imaginative plays remade the sport of American football.\u003c\/p\u003e","brand":"Bison Books","offers":[{"title":"Default Title","offer_id":49715115688184,"sku":"00000_00000_00000_00000","price":78.23,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/8208\/6904\/files\/9780803218949-1.jpg?v=1783615074","url":"https:\/\/kinokuniya.com.au\/products\/9780803218949","provider":"Books Kinokuniya Australia","version":"1.0","type":"link"}