{"product_id":"9781041307402","title":"Cross-Sell to Scale : The Executive's Growth Guide to M\u0026A, Re-Organisation and Profit Optimisation","description":"\u003cp\u003eThis comprehensive guide reveals how to systematically identify and capture cross-sell and up-sell opportunities, whether through internal transformation, organizational consolidation, or merger and acquisition scenarios.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":49979301200120,"sku":"00000_00000_00000_00000","price":93.98,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/8208\/6904\/files\/9781041307402-1.jpg?v=1787908127","url":"https:\/\/kinokuniya.com.au\/products\/9781041307402","provider":"Books Kinokuniya Australia","version":"1.0","type":"link"}