{"product_id":"9781409465591","title":"Strategy Journeys : A Guide to Effective Strategic Planning","description":"\u003cp\u003e\u003cem\u003eStrategy Journeys\u003c\/em\u003e starts from the premise that strategic planning suffers from a bad press: it can be seen as complex, technical, remote from the day-to-day reality of an organisation, undertaken by an elite specialist executive group, producing threatening changes whose rationale is barely understood – or, perhaps worse still, having no worthwhile impact at all. David Booth aims to help them by demystifying the concept and propounding a ‘first principles’ approach to developing a strategic plan within the context of the individual organisation and with the flexibility to adapt the process to focus on what really matters. \u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":49641568502008,"sku":"00000_00000_00000_00000","price":458.24,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/8208\/6904\/files\/9781409465591-1.jpg?v=1783691098","url":"https:\/\/kinokuniya.com.au\/products\/9781409465591","provider":"Books Kinokuniya Australia","version":"1.0","type":"link"}