{"product_id":"9781433119262","title":"Corporate Communication : Critical Business Asset for Strategic Global Change (2014. XX, 229 S. 260 mm)","description":"\u003cp\u003eThis volume examines, analyzes, and illustrates the practice of corporate communication as a critical business asset in a time of global change. It looks at the major communication needs in the lifecycle of organizations: M\u0026amp;A, structural change, culture change, innovation, new leadership, downsizing, global expansion, competition, ethical decision-making, political action, and employee engagement.\u003c\/p\u003e","brand":"Peter Lang","offers":[{"title":"Default Title","offer_id":49751770530040,"sku":"00000_00000_00000_00000","price":428.29,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/8208\/6904\/files\/9781433119262-1.jpg?v=1783697371","url":"https:\/\/kinokuniya.com.au\/products\/9781433119262","provider":"Books Kinokuniya Australia","version":"1.0","type":"link"}