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Sport, Media, Culture : Global and Local Dimensions (Sport in the Global Society)

BERNSTEIN, ALINA (EDT)/ Blain, Neil (EDT)
489.57 AUD
会員価格
440.62
English

Product Description

An examination of the central features of the sport-media phenomenon, focusing on Europe and the USA. The book analyses such issues as new media technology; gender, ethnicity and local dimensions of collective identity; women in American basketball advertising; and cult football radio in Scotland.
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This book focuses on the sport-media phenomenon and analyses such issues as new media technology, gender, ethnicity, collective identity and globalization, as well as aspects of the political economy of the media.

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