Researching the Small Enterprise

421.05 AUD
Member Price
378.95
English

Product Description

Although there are plenty of books devoted to small business and management research, few give much attention to the small enterprise. This book focuses systematically on researching the small firm, from basic issues of definition, to selecting topics and research designs, to fieldwork problems, data analysis and finally, writing and presenting results. The discussion is set in the wider context of issues and problems in business research. Quantitative and especially qualitative approaches are explored and illustrated by drawing in depth on a wide range of research on the small enterprise. The result is an extensive resource book for researchers at all levels to draw upon in planning and conducting effective research.

An extensive resource book for researchers at all levels to draw upon in planning and conducting effective research. It focuses systematically on researching the small firm. It covers: Basic Issues of Definition / Selecting Topics & Research Designs / Fieldwork Problems / Analysis Data / Writing & Presenting Results

Available to Order

Usually dispatches within 3-4 weeks

While every attempt has been made to ensure stock availability, occasionally we may run out of stock at our stores.

Free domestic shipping on orders over 99.00AUD

Discount is applied at checkout.

Recently Viewed Items

Related Products